The Role of Digital Technologies in Increasing the Efficiency of Investment Activities of Commercial Banks

Authors

  • Iroda Khusnitdinovna Kamilova Associate Professor of the Department of Banking and Investment of Tashkent State University of Economics

Keywords:

commercial banks, types of services, marketing strategies, customer base, digital banking, remote banking, online banking, lending practice

Abstract

The article analyzes the practical situation of digital and remote services, including types of services provided by commercial banks. Practical suggestions and recommendations are presented on the mechanisms of increasing the customer base by developing the services of commercial banks based on marketing strategies.

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Published

2023-05-05

How to Cite

Kamilova, I. K. . (2023). The Role of Digital Technologies in Increasing the Efficiency of Investment Activities of Commercial Banks. EUROPEAN JOURNAL OF BUSINESS STARTUPS AND OPEN SOCIETY, 3(5), 14–21. Retrieved from http://inovatus.es/index.php/ejbsos/article/view/1652

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